Head of Marketing

Central London

Job Description

Head of Marketing - Propel Category-Defining Brands to New Heights

Location: Flexible

The Opportunity: Flowfolk is partnering with one of the UK's most exciting consumer brands in the health and wellness sector to find a strategic, creative, and driven Head of Marketing. This opportunity is for a marketing maestro who is passionate about category-defining products and has the ambition to treble a business's size with their marketing prowess.

The Role:

  • Collaborate closely with cross-functional leaders to shape and execute a compelling marketing strategy that aligns with the company's ambitious growth plans.
  • Drive the brand forward by leading a talented marketing team, fostering household brand penetration through creatively disruptive and consumer-focused plans.
  • Harness consumer insights and segmentation to build winning marketing strategies that yield tangible results.

Who You Are:

  • You bring a charismatic presence, capable of championing a vision through multiple channels including investor relations and social media.
  • With at least 8 years of marketing experience, you possess a unique blend of blue-chip brand wisdom and SME agility.
  • International market activation, preferably within the EU, is part of your repertoire, alongside a strong foundation in marketing principles, evidenced by a degree or equivalent qualification such as a Mini MBA in marketing.
  • Direct-to-consumer marketing strategies are second nature to you, and you thrive in collaborative environments with in-house creative and design teams.
  • Your lifestyle resonates with health and active living, mirroring the values and culture of the brand you will represent.

What We Offer:

  • A chance to lead marketing for a brand that's shaking up the industry daily and setting sights on becoming a household name.
  • The opportunity to develop and coach a passionate marketing team, instilling high-performance standards and fostering individual growth.
  • A competitive package that recognizes your contribution to our partner's success, complete with benefits that support a healthy and active lifestyle.

Join Us: Flowfolk is your gateway to impacting the health and wellness sector with your marketing expertise. If you're ready to step into a role where your strategic vision and creative execution will be instrumental in scaling a business and elevating a brand, we'd like to connect you with this unique opportunity. Apply now and let's embark on this growth journey together.