Head of Direct to Consumer (DTC)

Central London

Job Description

Head of Direct-to-Consumer (DTC) - for a Leading Water-in-a-Can Brand

Client Overview: Our client, an innovative water-in-a-can brand, is at the forefront of the sustainability movement within the beverage industry. With a focus on eco-friendly packaging and a mission to revolutionize hydration, they are seeking a dynamic Head of DTC to spearhead their online growth and customer engagement initiatives.

Role Overview: As the Head of DTC, you will play a pivotal role in enhancing our client's digital presence, driving online sales, and fostering a strong direct relationship with consumers. This position demands a blend of strategic thinking, creativity, and a passion for sustainability and customer experience.

Key Responsibilities:

  • Develop and implement a cutting-edge DTC strategy that aligns with the brand's mission and market positioning.
  • Lead digital marketing efforts to optimize online visibility, engagement, and sales performance.
  • Innovate and manage content creation across digital platforms, ensuring brand coherence and appeal.
  • Oversee customer experience strategies, aiming for excellence in service and high customer satisfaction.
  • Collaborate with product development and marketing teams to introduce and promote new and existing products effectively.

Ideal Candidate Profile:

  • Proven track record in Ecommerce or DTC leadership, preferably within the FMCG or beverage sector.
  • Strong digital marketing skills, with expertise in SEO, social media, and email marketing strategies.
  • Analytical and data-driven, capable of translating insights into actionable growth strategies.
  • Passionate about sustainability and making a positive environmental impact.
  • Excellent leadership and communication skills, with the ability to inspire teams and foster innovation.

Why Join Our Client: This is a rare opportunity to join a brand that is not just a business but a cause, aiming to make a significant impact on the environment and consumer habits. The successful candidate will be joining a passionate team dedicated to creating a sustainable future.

FlowFolk is excited to partner with our client in this search. If you're ready to take on this challenging and rewarding role, apply now to become a key player in the sustainable beverage revolution.

Apply Through FlowFolk: At FlowFolk, we connect top talents with pioneering companies making a difference. Join us in this unique journey and help our client lead the way in sustainable hydration.